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Using Ingenuity1 to Combat Global Water Crisis
Much of the work goes on in Well Done’s headquarters building south of San Francisco. Designers work to create compelling logos and user-friendly web layouts to spread the word on global water shortages. The goal: to help thousands of families gain access to clean water. Josh To is co-founder and head of development at Well Done, ”A lot of times people say you need education, you need sanitation2 infrastructure3, roads schools, but without access to clean water like how can you do any of the other things?” To questioned.
Experts say having clean water can lead to greater economic and educational opportunities particularly for women who take on most of the burden of fetching water from distant sources. Well Done promotes well-building in Sub-Saharan Africa and South Asia. The non-profit organization serves as a conduit -- raising awareness4 and money, then channeling the proceeds to water development organizations that do the actual work.
”We're addressing sort of two facets5 of the water crisis Gross overuse here at home and then non-availability in the developing world,” Jim Yoon said. Yoon is head of projects.
To spotlight6 high water consumption in the United States, the group created a program called Water for Water, in which intense water consumers agree to reduce their water usage and send their water bill savings7 to Well Done's clean-water projects.
Using interactive8 technology, Well Done also plans to implement9 a new web platform called Future Building. It will allow donors10 to purchase and donate specific hardware for well-building. To reduce overall costs, Well Done and its partner organizations require villagers who benefit to do most of the manual labor11.
”We don’t want to be that Western organization that shows up, saves the day takes the credit and then heads back and shares a wonderful story," To said. "We’re just sharing what we have with them.”
To and Yoon first met in college. After graduating, they served in a church mission to Ghana, where they saw children swallowing malaria12 pills with filthy13 water.
”Here we were trying to in some way alleviate14 their suffering," Yoon explained. "Yet the very water they’re using to take down this medicine is probably making them sick in the first place.”
Inspired by their experience in Africa, the pair drew on support from friends and family to create Well Done in 2010. So far, Well Done has completed more than 75 clean water projects that have benefited more than 10,000 people. And To and Yoon have set their goals even higher, hoping to complete 300 water projects in the year ahead.
1 ingenuity | |
n.别出心裁;善于发明创造 | |
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2 sanitation | |
n.公共卫生,环境卫生,卫生设备 | |
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3 infrastructure | |
n.下部构造,下部组织,基础结构,基础设施 | |
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4 awareness | |
n.意识,觉悟,懂事,明智 | |
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5 facets | |
n.(宝石或首饰的)小平面( facet的名词复数 );(事物的)面;方面 | |
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6 spotlight | |
n.公众注意的中心,聚光灯,探照灯,视听,注意,醒目 | |
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7 savings | |
n.存款,储蓄 | |
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8 interactive | |
adj.相互作用的,互相影响的,(电脑)交互的 | |
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9 implement | |
n.(pl.)工具,器具;vt.实行,实施,执行 | |
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10 donors | |
n.捐赠者( donor的名词复数 );献血者;捐血者;器官捐献者 | |
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11 labor | |
n.劳动,努力,工作,劳工;分娩;vi.劳动,努力,苦干;vt.详细分析;麻烦 | |
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12 malaria | |
n.疟疾 | |
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13 filthy | |
adj.卑劣的;恶劣的,肮脏的 | |
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14 alleviate | |
v.减轻,缓和,缓解(痛苦等) | |
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