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时间:2019-12-06 08:05:10

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High-tech1 sanitation2

Race to the bottom

A rush to buy Japanese toilet-seats prompts soul-searching in China

JAPAN is often viewed with antipathy3 in China, but increasingly commerce is trumping4 contempt.

During the lunar new-year holiday in February, Chinese tourists thronged5 to Japan in record numbers.

Many came home lugging6 a high-end Japanese luxury: a heated toilet-seat complete with pulsating7 water jets,

deodorisers and even music to drown out less melodious8 tinklings.

In recent weeks the run on Japanese loos has been a topic of much debate among Chinese commentators9, revealing deep insecurities.

Chinese visitors bought more high-tech lavatory10 seats than almost any other Japanese product during the week-long break,

according to Hottolink, a Japanese consulting firm. Most popular was a new variety with hands-free lid opening, say staff at a branch in Tokyo of Bic Camera,

a consumer electronics store where Chinese shoppers are so numerous that signs advertise wares11 in Chinese and assistants speak Mandarin12.

These cost around 65,000 (540). Some bought several seats, including portable, battery-powered ones.

Relations between China and Japan have shown recent, tentative signs of warmth after a long chill.

But only three years ago demonstrators in several Chinese cities called for a boycott13 of Japanese goods in protest against Japan's stance in a still-festering dispute over uninhabited islands in the East China Sea.

Some Japanese companies responded by minimising or hiding their branding on products sold in China.

China's state-controlled media have found little comfort in the discovery that many Japanese loos are actually made-to-order in China,

a situation that is not confined to the water closet. Many Chinese consumers do not trust the reliability14 of such items sold at home—

and refuse to pay the often higher prices charged for export-standard goods.

The thorny15 issue was even raised during meetings this month of China's parliament and its advisory16 body.

The prime minister, Li Keqiang, chimed in, calling for Chinese firms to raise the quality of their own seats.

“At least that could save consumers the price of a plane ticket,” he said.

Relations between the two countries may become bogged17 down in yet another intractable rivalry18.


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