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DEVELOPMENT REPORT - Television Dramas Help Save Lives
By Jill Moss1
Broadcast: Monday, March 15, 2004
This is Robert Cohen with the VOA Special English Development Report.
More than three-million people died of AIDS last year. The estimate2 is that five-million others became infected with H.I.V., the virus that causes the disease3. And there are warnings about what could happen unless much more is done to increase efforts to prevent AIDS. Right now, researchers say around forty-million people are living with the virus. The United Nations says there could be forty-five million new cases by two-thousand-ten.
Public health experts say the media have a central part to play in the fight against AIDS. They point to drama series on television and radio in a number of countries.
In Ivory4 Coast, for example, the weekly show "AIDS in the City" has been on television since nineteen-ninety-four. The program tells stories with actors in an effort to educate people about AIDS. Recently, broadcasts of the show were extended5 into nine other countries in West and Central Africa.
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Researchers say about two-thirds of people in South Africa watch the show "Soul City." This program has dealt with other social issues in addition to H.I.V/AIDS. These include violence against women and alcoholism. "Soul City" also began in nineteen-ninety-four.
A show created with BBC help has become one of India's most-watched dramas. In "Detective Vijay," the main hero is a policeman with H.I.V. A United Nations report says the program appears to be educating people. The report says eighty-five percent of those questioned had learned7 something new about AIDS from the show.
But people who watch have yet to learn how Detective Vijay became infected. One of the main ways to get AIDS is through sex. Many people consider public discussion8 of such issues culturally unacceptable.
In China, millions watch a daily program called "Ordinary People." A non-profit group based in the United States helped create this drama show about social issues. The group is called Population Communications International. P.C.I. assists9 governments, local groups, and radio and television stations to develop media campaigns. The group supports what it calls the magic of entertainment for social change.
P.C.I. is on the Internet at population.org. The mailing address is: P.C.I., seven-seven-seven United Nations Plaza10, fifth floor, New York, New York, one-zero-zero-one-seven, U-S-A.
This VOA Special English Development Report was written by Jill Moss. This is Robert Cohen.
1 moss | |
n.苔,藓,地衣 | |
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2 estimate | |
n.估计,估量;评价,看法;vt.估计,估量 | |
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3 disease | |
n.疾病,弊端 | |
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4 ivory | |
n.象牙,乳白色;adj.象牙制的,乳白色的 | |
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5 extended | |
adj.延伸的;伸展的;延长的;扩大的v.延伸(extend的过去式和过去分词);伸展;延长 | |
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6 graphic | |
adj.生动的,形象的,绘画的,文字的,图表的 | |
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7 learned | |
adj.有学问的,博学的;learn的过去式和过去分词 | |
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8 discussion | |
n.讨论,谈论;论述 | |
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9 assists | |
n.协助次数v.帮助,促进( assist的第三人称单数 );为…的助手;为…当帮手;辅助 | |
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10 plaza | |
n.广场,市场 | |
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