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VOA标准英语2013--Snack Maker's Business Model Aids Hunger Relief

时间:2013-01-22 08:26:13

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Snack Maker's Business Model Aids Hunger Relief

At an age when most Americans begin thinking about retirement1, Lauren Walters founded a company aimed at feeding the world's hungry children.

The idea came to the lifelong political activist2 and entrepreneur after a visit to Rwanda.

He'd made a significant donation to an international health care organization and wanted to see first-hand where his contributions were going. 

“What I learned was that, for malnutrition3 in children, we know exactly what to do," Walters says. "We know how to bring them back from the brink4.”

What it takes, he learned, is a nutrient-rich protein packet.

“These are packets, little sachets, that are 500 calories, that are medically formulated," Walters says. "It’s basically sweet peanut butter with vitamins. Those sachets, given over four to six weeks, several a day, can bring a kid back from the edge and can give them the chance, if they get adequate nutrition going forward, of developing in a normal way.”

However, relief agencies and humanitarian5 groups were unable to distribute enough packets to satisfy the growing need. So Walters came up with a concept to help meet the demand: a food company based on a one-to-one model.

For every item sold, a nutritious6 meal would be donated to a malnourished child.

“This one-to-one idea is a unique way to engage millions of Americans, Europeans, and others who will be buyers one day with the notion that they could do something for themselves and something good for another person," Walters says. "If we can give people easy ways of helping7 other people, I think that really changes the world.”

At around the time Walters came up with that business concept, Will Hauser was also getting ready to change the world. 

His parents were old friends with Walters, and Hauser often called Walters for business advice. 

?Now a Harvard graduate working in finance in New York, Hauser told Walters he was unhappy and looking for another path. When Walters explained what he wanted to do, Hauser jumped at the chance to be part of what was to become the Two Degrees Food Bar Company.

“Two Degrees for me is this perfect marriage between my love of entrepreneurship and my long desire to do something good,” Hauser says.

The company name reflects the two steps involved in helping a malnourished child. For every Two Degrees energy bar sold, the company donates a prepared food packet in poor communities around the world.

The packets, given out by the United Nations and other relief agencies, are produced in Europe and the United States, but Walters wanted to be able to buy packets that were produced in the areas where they are needed.

“We wanted to do it locally, because we think that it’s a better development model," Walters says. "People need jobs. And, even in our small way, if we can contribute to demand locally, we can help break the cycle which often leads to malnourished children.”

They contracted with a Malawi-based company, Valid8 Nutrition, to make the packets.

In February, 2011, one year after Two Degrees was launched, Will Hauser visited Malawi to witness the 11,000 nutrition packets his company donated being distributed to hungry children. 

He says the trip transformed him.

“It’s a really sobering experience to see a severely9 malnourished child," Hauser says. "It’s just really a shocking experience to see that first-hand. You wonder how this could possibly happen.”

Two years later, Walters and Hauser have even bigger plans for their company.

They hope to donate millions of nutritional10 meal packets each year by expanding their offerings.

They're working on producing other healthy snack products including cereal, coffee and possibly yogurt, all packaged under the Two Degrees brand.


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1 retirement TWoxH     
n.退休,退职
参考例句:
  • She wanted to enjoy her retirement without being beset by financial worries.她想享受退休生活而不必为金钱担忧。
  • I have to put everything away for my retirement.我必须把一切都积蓄起来以便退休后用。
2 activist gyAzO     
n.活动分子,积极分子
参考例句:
  • He's been a trade union activist for many years.多年来他一直是工会的积极分子。
  • He is a social activist in our factory.他是我厂的社会活动积极分子。
3 malnutrition kAhxX     
n.营养不良
参考例句:
  • In Africa, there are a lot of children suffering from severe malnutrition.在非洲有大批严重营养不良的孩子。
  • It is a classic case of malnutrition. 这是营养不良的典型病例。
4 brink OWazM     
n.(悬崖、河流等的)边缘,边沿
参考例句:
  • The tree grew on the brink of the cliff.那棵树生长在峭壁的边缘。
  • The two countries were poised on the brink of war.这两个国家处于交战的边缘。
5 humanitarian kcoxQ     
n.人道主义者,博爱者,基督凡人论者
参考例句:
  • She has many humanitarian interests and contributes a lot to them.她拥有很多慈善事业,并作了很大的贡献。
  • The British government has now suspended humanitarian aid to the area.英国政府现已暂停对这一地区的人道主义援助。
6 nutritious xHzxO     
adj.有营养的,营养价值高的
参考例句:
  • Fresh vegetables are very nutritious.新鲜蔬菜富于营养。
  • Hummingbirds have discovered that nectar and pollen are very nutritious.蜂鸟发现花蜜和花粉是很有营养的。
7 helping 2rGzDc     
n.食物的一份&adj.帮助人的,辅助的
参考例句:
  • The poor children regularly pony up for a second helping of my hamburger. 那些可怜的孩子们总是要求我把我的汉堡包再给他们一份。
  • By doing this, they may at times be helping to restore competition. 这样一来, 他在某些时候,有助于竞争的加强。
8 valid eiCwm     
adj.有确实根据的;有效的;正当的,合法的
参考例句:
  • His claim to own the house is valid.他主张对此屋的所有权有效。
  • Do you have valid reasons for your absence?你的缺席有正当理由吗?
9 severely SiCzmk     
adv.严格地;严厉地;非常恶劣地
参考例句:
  • He was severely criticized and removed from his post.他受到了严厉的批评并且被撤了职。
  • He is severely put down for his careless work.他因工作上的粗心大意而受到了严厉的批评。
10 nutritional 4HRxN     
adj.营养的,滋养的
参考例句:
  • A diet lacking in nutritional value will not keep a person healthy.缺乏营养价值的饮食不能维持人的健康。
  • The labels on food products give a lot of information about their nutritional content.食品上的标签提供很多关于营养成分的信息。

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