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By Tendai MaphosaA report from the watchdog group Consumers International says multi-national pharmaceutical1 companies are targeting doctors in developing countries with dinners and lavish2 gifts as incentives3 to prescribe their drugs. Tendai Maphosa reports for VOA from London Consumers International is also critical of drug advertisements in developing countries that sometimes promote a drug without mentioning the side effects or the restrictions4 on its use.
The Consumer International report called Drugs, Doctors and Dinners says leading pharmaceutical companies shower gifts on doctors in developing countries with the intention of promoting sales of their drugs.
The report says the gifts range from small items such as pens and notebooks to expensive foreign holidays, televisions, air conditioners, school tuition fees, and jewelry5. Doctors can also be rewarded for writing a specified6 number of prescriptions8 of a company's high-priced drug with a down payment on a brand new car.
Consumer International's Luke Upchurch said the findings of the report are based on research in nine developing countries. He said the companies are using tried and tested methods they have used in western countries for many years to try to influence prescription7 behavior of doctors.
He said the practice could lead to irrational9 drug use. He said figures show up to 50 percent of the drugs in developing countries are mis-prescribed or mis-sold to consumers.
Upchurch said the doctors supported the findings of the report.
"Doctors interestingly will admit it themselves that the behavior of drug companies does influence prescription behavior and the more money spent on gifts, the more money spent trying to convince doctors to prescribe certain drugs or to consider certain drugs in their prescription really does work," he said.
The report also says drug companies use advertisements in developing countries that sometimes promote a drug without mentioning the side effects or the restrictions on its use - for instance that it works in women, but not men.
Upchurch says consumers in developing countries lack the information and sometimes the education to question doctors or to seek alternatives. A lack of resources, he says, is leaving the drug companies to carry out their practice unchecked.
"The issue for governments in the developing world, which does contribute to the problem, is the tremendous lack of resources they have in being able to monitor these drug companies and their behavior," he added. "It takes a tremendous amount of time, effort, resources, and money to keep track of what drug companies are doing in promoting their products. We feel that drug companies are taking advantage of this weak or inadequate10 infrastructure11 which you find in a lot of developing countries."
The report says that self-regulation by the multinational12 drug giants has failed. An international ban of companies giving presents to doctors Upchurch says, is the only solution that would remove all ambiguity13.
1 pharmaceutical | |
adj.药学的,药物的;药用的,药剂师的 | |
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2 lavish | |
adj.无节制的;浪费的;vt.慷慨地给予,挥霍 | |
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3 incentives | |
激励某人做某事的事物( incentive的名词复数 ); 刺激; 诱因; 动机 | |
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4 restrictions | |
约束( restriction的名词复数 ); 管制; 制约因素; 带限制性的条件(或规则) | |
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5 jewelry | |
n.(jewllery)(总称)珠宝 | |
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6 specified | |
adj.特定的 | |
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7 prescription | |
n.处方,开药;指示,规定 | |
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8 prescriptions | |
药( prescription的名词复数 ); 处方; 开处方; 计划 | |
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9 irrational | |
adj.无理性的,失去理性的 | |
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10 inadequate | |
adj.(for,to)不充足的,不适当的 | |
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11 infrastructure | |
n.下部构造,下部组织,基础结构,基础设施 | |
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12 multinational | |
adj.多国的,多种国籍的;n.多国籍公司,跨国公司 | |
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13 ambiguity | |
n.模棱两可;意义不明确 | |
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